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Self Promotion Tactics for Your Business - Wish Group

Self Promotion Tactics for Your Business

If promotion for yourself or business is challenging for you, there’s a big problem with that because you can’t grow a business if no one knows you. The old saying “Good Things come to those who wait” doesn’t apply in the digital age. In today’s market, you have to have to get up and get it yourself. Here are three real, practical, hands-on steps you can and should do today to promote yourself and your business effectively and fast.

1. Fake it ’til you make it

If you are nervous or shy about posting content where you are the face of the business, you’ll have to make it work. Act as if you have the best product or service in the history of the human race, and everyone needs to know about it. The more content you create, the more comfortable you will become promoting your business to others.

2. Give the people what they want

Analyze the platforms you’re currently using and see where your business is getting the most engagement. Utilize data analytics to determine what kind of content resonates with your audience the most and continue to make more. If you have posts or platforms that aren’t progressing your business get rid of them. Stop doing what isn’t working so you have time to figure out and focus on what will bring in business.

3. Compete don’t complain

Always look to see what your competitors are doing, if you can’t afford their ad budget, then what similar thing could you do to divert just a small percentage of their revenue into your cash register. Find new ways to stay current in the digital marketing space, and if you can’t figure it out then hire somebody who has the experience that can do it for you. A small added expense now might mean larger revenue for later.

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