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opinions - Wish Group

Heartbreaking Lessons from the Habs

By Comments & Opinion, Success & Inspiration, Entrepreneurial, Business Insights 2 Comments

Heartbreaking_HabsMany Canadians had faith in the Canadiens this year, as they were the only home-based team that made it to the playoffs. It’s no secret that I’m an avid fan of the Habs, so of course I found their loss this year particularly heartbreaking, given all that they had been through to make it that far. The team obviously knows where their weak points are and what they need to improve for next year. With the Habs learning lessons from their tough games, I also picked up on a few business related lessons while watching them play game six:

Stay Calm During the Unexpected – There’s no doubt that losing Carey Price to a knee injury had a massive impact on the Canadiens. While naysayers will argue from watching the series that they didn’t lose because of goaltending, it’s still a mental blow to the team. It was extremely difficult to predict they wouldn’t have their gold medal goalie in the game, but it goes to show that you can’t always expect things to go smoothly. The unexpected will happen – be it your company’s internet going down, a key presenter being suddenly called away or even dangerous weather preventing you from making an important business trip. You need to always have some sort of contingency plan, or at the very least, stay calm under the pressure of the unexpected.

Sometimes Your Best Won’t Cut It – I, along with many other people, believed that once the Habs conquered the Bruins, the cup was theirs. While the Rangers aren’t a pushover by any means, I assumed that by sweeping the first round and fiercely battling through their grudge match with Boston that they had built a solid momentum that would take them to the finals. They clearly tried their absolute best, but sometimes your best just isn’t enough. This is an invaluable lesson to learn when you’re an entrepreneur. Your pitch to a new client may have been the best you could do, but your best won’t always take you to the top, for various uncontrollable reasons. This doesn’t mean you should give up – far from it in fact, which leads to my next point…

Failure Makes You Improve – Montreal players have already said they were proud of their team and vowed that better days were ahead, which is nice to hear after a defeat. You need to have the same mentality when things don’t go your way as well.  It’s difficult to see your absolute best efforts crushed right in front of you. There are many people I know who latched onto a promising opportunity and gave it their all, only to be rejected and then they essentially gave up after that one experience. Don’t let failure stop you on your way to greatness. Everyone has failed in their life, multiple times, be it professionally or personally. As cliché as it sounds, you can’t let one failure crush your dreams. If everyone gave up on their dreams after one setback, the world would be a much different place.

You can learn many valuable business lessons in almost anything, be it sports teams or movies or anything in between. What are some of the most unexpected places that you’ve learned valuable lessons?

Creativity – An Entrepreneur’s Blessing and Curse

By Comments & Opinion, Success & Inspiration, Entrepreneurial, Business Growth, Foundations of Success, Personal Accountability 3 Comments

There is one trait in particular that all entrepreneurs share, and that is a being naturally creative people. Entrepreneurs need to have creative minds in order to come up with new ways to enhance their business, or devise original product ideas. I’m not sure how other entrepreneurs feel about their creativity, but I personally find my creativity to be two sides of the same coin.

On one hand, I think that my creative nature is a curse. I say this because I have many different ideas that I have that I want to create and spread with the world, but unfortunately life is finite and there isn’t enough time to accomplish all of these things. This means that many of the what I feel are great ideas never see the light of day because I’m attempting to bring various other projects to fruition.

That being said, I also consider my creativity to be my greatest asset and a blessing. Here are the top three things to remind yourself when you’re focusing on the curse instead of the blessing.

Your Pain is Your Customers Gain –While you may not have all of the time you would want to get all of your ideas to life, when you finally bring one of your ideas to life it will no doubt be of tremendous value to your customers. Whether it’s painstakingly refining a current product to become something better, or creating an entirely new business venture, your new product will be fueled by passion which will make your customers happy, even if the process in and of itself can be grueling.

The More You Create, the More You Learn – Even if all your ideas don’t see the light of day, once you have an idea you’ll immediately begin to research any related topics to see if it makes sense or to learn about any intricacies of a new industry. For example, my company the Wish Group operates multiple businesses in multiple industries, such as event webcasting, staffing, teleconferencing and marketing to name a couple. Once I had the idea to start these companies, I had to learn as much as I could about these industries to see if my business plan made sense, and if there was about the industry that I was overlooking.

You’ll Grow Professionally and Personally – Whether your idea is a success or a failure, you’ll grow from the experience. Apart from all of the new knowledge you’ll gain, you’ll also get a better understanding of why this particular venture was unsuccessful when compared to your other ones. You’ll also get a better handle on what your customers actually want, and of course if it is a failure, it will only make you stronger.

Do you ever feel that you don’t have enough time to bring your ideas to life, of that you simply have too many good ideas and not enough time to act on them? I’d love to discuss this topic with you in the comments.

Personal Brand Building with Social Media

By Comments & Opinion, Success & Inspiration, Entrepreneurial, Business Insights, Foundations of Success No Comments

One of the biggest challenges I’ve recently faced is jumping deeply into social media. That doesn’t mean that I didn’t understand the value of social media, I honestly just couldn’t dedicate an adequate amount of time to try and build a proper following. Fast forward to the present and I’m happy to say that I’ve not only been able to post consistently on my blog here, but also on my personal Twitter account.

But why even bother with a social media presence? Most entrepreneurs have been told time and time again that social media is important, but it’s rarely explained why it’s so important. Every user will define the importance in their own way, but for me, social media is a powerful tool to build your own personal brand. As an entrepreneur, you’ve probably started a business in the field of your choice, which means that you’ll be able to provide incredible value to your audience by sharing your unique insight, be it with short and succinct tweets or in-depth blog posts. Sharing these kinds of insights on your social media channels will eventually make you a thought leader in your field, but of course, this will take time.

When it comes to social media, another point that will take time and effort is growing your number of followers. For what seemed like the longest time, my Twitter account had only a handful of followers and refused to grow. After discussing strategies with a digital marketer, the two most valuable lessons I was able to learn was that (a) follow growth takes time and (b) I simply wasn’t being social enough.

These two items are very important to know for any of your social media efforts, be it for personal use or for your brand. The first point about follower growth is especially critical, as business owners become very disappointed with their lack of growth in a set period of time and abandon all of their social media channels. Using my own Twitter account as an example, after two months of consistent use, I now have 190 followers. This is following three months where I couldn’t break 40 followers. So what happened that made my follower number jump? It leads directly to the second point of being social.

It’s called social media for a reason: if you don’t join in on the conversation, then you can’t expect to see any kind of growth or engagement. Admittedly, one of the things I want to improve on is the engagement of my audience. While I do interact with my followers, I want to specifically try and reach out to more of them and get a regular dialogue going. You need to interact with your followers regularly, otherwise no matter what kind of information you share on your accounts, it’ll quickly become irrelevant.

What has your experience with social media been like? I’d love to discuss this topic more in depth in the comments below.