Do you have ambition? If you’re not sure, then tell me what your strongest desire is and how you’re working to achieve it.

One of my strongest desires, like so many others, is to be successful. The question is, do I want to be successful in my company, in my entire industry, or in the world? Well, being successful in the world requires being successful in my entire industry, and that requires being successful in my company. So ultimately, we need to dream big but start small.

Ambition means you have a strong desire to achieve something that requires hard work and determination. Many of us have desires, but we lack the ambition to seek out or create new opportunities, to face adversity without hesitation, and to learn from every possible mistake. If you’re lacking ambition to achieve your desires, take heart in knowing that you can build your ambition!

To me, ambition is like a muscle. The harder I work towards something the harder I want to keep working. Here are my 5 steps to build your ambition:

1) Evaluate your desires

We can often be multi-passionate, which leads us to make little or no improvement in multiple areas. Step 1 is to get clear on your strongest desire so that you can focus more of your attention and energy on that one area. Be as specific as you can! For Wish Group, my strongest desire is to be a success in my company and be certified as a “great place to work.” This desire highlights certain goals that I need to achieve, such as building on company culture, continuing to communicate directly with all employees, planning new and creative ways to connect the company, and much more.

Building on my ambition to be a success in my company, will lead to bigger success since I am laying strong foundations. Without the clarity of the desire I am most passionate about, I would be working on too many projects and stretching myself thin, which wouldn’t lead to much success in any area.

2) Seek out experts

You don’t need to do everything on your own to consider yourself successful. Seek out support from family and friends, and seek out advice from other experts. Talking with other experts, even in different fields from your own, will motivate you, give you actionable ideas, and keep you focused.

3) Create a plan

Now that you’ve narrowed down your desires and met with others who have built success, you need to write out a plan to get you from where you are right now, to the end goal of achieving your strongest desire. The easiest way to do this is usually a work-back plan where you write down everything that would need to be in place to consider your goal achieved. Once you have that list, you have all of your sub-goals written out. Determine which sub-goals need to be achieve first, and you’re already on your way!

4) Evaluate periodically

Some desires can be achieved quickly, while others take years to complete. Ambition can fade, which is why we need to work to build it. To measure your progress towards sub-goals and your end goal, create a schedule to evaluate yourself. You need to measure your progress in the same way each time, and ideally at intervals that allow you to make progress. If you measure your progress every day, you probably won’t see much movement towards your goal and that can be discouraging. Measuring your progress every week or month is ideal for most goals. If you wait to measure quarterly, you may lose track of tasks that are moving the needle and this could stall your progress.

5) Reward milestones

Once your evaluation plan is ready to go, you will know when you reach certain milestones. Each time you reach a milestone, such as accomplishing a sub-goal, reward yourself and celebrate! The most joy in success comes from your journey towards it, so don’t lose sight of your smaller successes on your way to achieving your strongest desire. Once you achieve it, you’re going to be moving on to your next goal anyway! There is no stopping ambition, there is only letting it dwindle away or building its fire.

So, tell me what your strongest desire is in a comment and how you’re working to achieve it.

Let’s build our ambition so we continue to reach success!

Frank

So you have a great business and you have a great leader (aka you). Yet 2016 was not the successful year you thought it was going to be. What happened?

You might have the best team in place, and all of the tools available to you to grow a successful business, and yet you’re not sure if you saw much growth. Without clarity, your business moves from one place to another like a rudderless ship. The first thing you need to do is get clear on what your business does, and then have a clear form of measurement established.

To get clear on what your business does, fill in this statement:
“My business ___________ for __________ so they can __________.”

An example would be: “My business provides diversified business solutions for a variety of businesses across different industries so they can work more efficiently and effectively.”

Wish Group is a holding company and it has a broad statement; yours for a single business should be much more focused. Each business within Wish Group has a different statement and it’s my job to keep all of these statements clearly defined. Wish Group’s power comes from each business having a clear identity and the ability to leverage each other within the Wish Group network.

Until you get clear on what your business does, you won’t be able to focus on goals that provide the most value to you or your clients. I receive a lot of questions and offers for different project ideas from within my team and other business owners. While a lot of these catch my attention, I cannot move forward on all of them at once. Being clear on what my businesses do and the goals I have for each business allows me to focus on projects that need to be addressed first.

Once you’re clear about what your business does, you need to establish a clear form of measurement. This is an important step because you need to be measuring your goals in the same way each time to get a true reflection of progress. This step will also allow you to identify goals that may be competing with each other. At Wish Group we are continuing to work towards gaining awareness in our niche, however, we also want to grow our blog subscription list. These two goals are competing with each other since we want to give complete access to all of our blogs and other information that provides value to our audience in order to gain awareness, but giving complete access means we don’t hold anything back that would entice someone to subscribe. As we approach 2017, I will need to get clear on all of the goals for Wish Group and the companies within so that we can move forward as a cohesive team.

There are many things that can go wrong in business, but as a leader you don’t want to be one of them! A lack of clarity for your business can derail all of your best efforts because your business goals and objectives need to be clear in your mind, in the minds of your employees and in the minds of your stakeholders. The challenge with clarity is that it takes work to achieve and then it takes more work to get everyone on your team on the same page. Once you’re clear on what your business does, write it into your business plan. Meet with your employees to make sure they understand and are able to support the business goals, and meet with your stakeholders to be transparent with your business objectives.

The New Year is fast approaching. This is often a signal to regroup, assess how your business has grown and review what projects were actually completed. Getting clear on what your business does allows you to set goals that match up with where your business should be heading. If you had goals written down already, you can use those to benchmark your success. If you didn’t have clear goals defined this year, make it a priority to do this before we ring in 2017. Even if you reassess halfway through the next year and change your goals, at least you will have a clear path that you see your business following. You cannot measure how far you’ve come unless you know where you started.

Let’s set clear business goals for 2017 so we can crush them!

Frank

A good business mindset is one of the keys to success as an entrepreneur. A good mindset can help you reach success, while a bad one can derail all of your best efforts.

To fully cover the 3 keys to a successful mindset, I’ve split this blog post into three parts to be discussed over three weeks:

Part 1) Growth Mindset – Tuesday, November 8th

Part 2) Always On – Tuesday, November 15th

Part 3) Intimate Relationship with Your Subconscious – Today

Please read Part 1: Growth Mindset, Part 2: Always On, and join me in the discussion of this in-depth three part series.

3 Keys to a Successful Mindset: Part 3

Intimate Relationship with Your Subconscious

Your values, thoughts and actions need to be aligned so that you can be the best and truest version of yourself. A disconnect with the way you think and the way you act means your conscious mindset and subconscious mindset are slightly different.

Freud psychoanalysis theory says the mind is bound by compulsion subconsciously and if you’re not paying attention, you can make the same mistakes over and over again. With the right conditioning, you can align your subconscious and conscious mindset.

One example I can give is the act of meditating every morning. While you may know that a lot of successful people take 5-10 minutes every morning to meditate, that doesn’t translate into you meditating each morning. You need to condition yourself and create a habit before it will become a natural part of your routine. Typically it takes at least 21 days to create a habit, so you need to work hard with your conscious mind for almost a month before it will sink into your subconscious mind and become a natural part of your morning. Conditioning yourself to think or act a certain way will align your conscious and subconscious mindsets and improve your overall mindset.

It’s not always the people who start out as the smartest or the most talented that end up being the most successful in life or business. A key to success is having the right mindset that affects your thoughts and actions. Cultivate a growth mindset that thrives on challenges and sees failure as a chance to improve, keep up with changes in technology so that you continue to improve your business and yourself, and condition your subconscious to align it with your conscious mindset.

If you can align your conscious and subconscious mindset so that they are fueling your positive behaviour, you are predicting your future success.

How do you keep your mindset clear and aligned?

Frank

A good business mindset is one of the keys to success as an entrepreneur. A good mindset can help you reach success, while a bad one can derail all of your best efforts.

To fully cover the 3 keys to a successful mindset, I’ve split this blog post into three parts to be discussed over three weeks:

Part 1) Growth Mindset – Tuesday, November 8th

Part 2) Always On – Today

Part 3) Intimate Relationship with Your Subconscious – Tuesday, November 22nd

Please read Part 1: Growth Mindset and join me in the discussion of this in-depth three part series.

3 Keys to a Successful Mindset: Part 2

Always On

In a world where technology is constantly disrupting and transforming how businesses function, it is imperative that entrepreneurs keep their mind open to incorporating new technologies into their business. I don’t mean that you should try every app under the sun, but you should look into technology that can help you do a task better or faster. Look into technology that improves communication with your team, makes delegating tasks easier, improves production, etc.

An example where a successful company disregarded changes that were disrupting and transforming their market, is Nokia. During the press conference to announce NOKIA being acquired by Microsoft, Nokia’s CEO said, “We didn’t do anything wrong, but somehow, we lost.” While they didn’t do anything wrong, they weren’t evolving with changes in the business world and their competition was constantly innovating to stay current. Nokia remained stagnant with business as usual, they were switched off, and didn’t see the changes evolving around them.

The advantage you had yesterday will be replaced by the trends of tomorrow. Don’t make yourself crazy trying every new technology that is developed, but keep tabs on how your competition is evolving, attend industry conferences to learn new trends, speak with your mentors about the value of certain new technologies, and never stop improving yourself and your business.

Disclaimer: The title of this post might be “Always On,” but that does not mean “never sleep.” Get the amount of sleep you need to be your best self. We are all different, some people can function on four hours of sleep, while others need eight to nine hours to feel fully refreshed. Either way, make sure you are not skipping out on sleep too often. Even in a world that is always on, your brain requires you to be asleep to rest and regenerate.

Leave a comment about today’s post and join in again next week when we talk about Part 3: Relationship with Your Subconscious.

Frank

A good business mindset is one of the keys to success as an entrepreneur. A good mindset can help you reach success, while a bad one can derail all of your best efforts.

To fully cover the 3 keys to a successful mindset, I will be breaking this blog post into three parts to be discussed over the next three weeks:

Part 1) Growth Mindset – Tuesday, November 8th

Part 2) Always On – Tuesday, November 15th

Part 3) Relationship with Your Subconscious – Tuesday, November 22nd

Join me for this in-depth three part series starting with today’s topic, Growth Mindset.

3 Keys to a Successful Mindset: Part 1

Growth Mindset

It is critical for a successful entrepreneur to have a growth mindset that allows for improvement, rather than a fixed mindset that assumes you already know everything you can know.

A fixed mindset assumes that you are born with your character, intelligence, and creative ability, which means that no matter what you do, you cannot change the amount or value you possess of each. A growth mindset knows that you were born with natural character, intelligence and creative ability, however, all of those traits can be changed and improved. As Carol Dweck has found through two decades of research, the growth mindset “creates a passion for learning rather than a hunger for approval.” Overall, a growth mindset frees you to continue learning and improving, while a fixed mindset traps you in a time-wasting cycle of proving what you know.

Modern psychology has shown that “belief systems about our own abilities and potential fuel our behavior and predict our success.” (Source: BrainPickings) Not everyone is born super talented or intelligent. With a growth mindset, you can grow into becoming almost anything you set your mind to. While you might not be an Einstein, it doesn’t mean you can’t be successful. Ben Hogan, the now legendary golfer, was considered to be completely uncoordinated as a child.

If you have the belief that you can learn anything, and the willingness to persevere through challenges, you will make room for future success. A fixed mindset will trap you in the cycle of constantly trying to prove how great you are. A growth mindset thrives on challenges and sees failure as a chance to improve.

Do you have a growth mindset or a fixed mindset? If you have a growth mindset, you’re already on the path to success! Follow-up next week for my post that covers the idea of being “always on” and how that is a key to a successful mindset. If you have a fixed mindset, you may be inclined to say that you have growth mindset since its more desirable. However, your behaviours will speak louder than your beliefs. Part three of this series will discuss the importance of aligning your conscious mindset with your subconscious mindset.

Whether you’re in agreement or denial about having a fixed mindset, it would be a good idea to work with a life coach on this. Your mindset is a powerful thing, it will take some time and controlled effort to change a fixed mindset into a growth mindset. It is entirely possible, so don’t lose hope! While you wait to meet with a life coach, or if you want to try this on your own, you can visit Carol Dweck’s website for four steps to begin changing your mindset.

I’m looking forward to discussing the importance of being “always on” in next week’s blog post. Let me know what you think about a growth mindset vs. a fixed mindset in the comments.

All the best,

Frank

Before you can be a success, you need to know how to define it. I don’t mean you should Google it or ask someone else what “success” means, I’m asking you to define what it means to you. So many of us get lost in trying to achieve someone else’s standard of success, that even when we reach that point, it doesn’t feel like a celebration. If you don’t define success for yourself, someone else will. Without your own definition, you’ll end up following their model and waste your potential reaching success without purpose.

Success comes from matching your ambition with follow-through. If you’re letting anyone else drive your decisions, you won’t be able to match those two key ingredients. Even if it’s your parents telling you they know best, friends who say they’re just watching your back, or a mentor who doesn’t believe that you have what it takes. Only listen to what you’re passionate about; what drives your ambition? Once you figure this out, go after it with everything you’ve got!

It wasn’t until my third year of studies in History and Political Science that I realized my ambitions were different from the ones that my parents had laid out for me. My parents’ ambitions for me were not small or misguided, but they weren’t my own. Once I confronted this disconnect, I was able to identify my truer passions and harness my ambition to become the man I am today. Guidance from my parents has been indispensable and helped me achieve much of my success, but it wasn’t until I defined “success” for myself that I was able to translate my parents’ guidance into actionable force.

Step 1) Schedule a 30 minute meeting with yourself: If you can’t set this time aside at work, and your busy family life prevents you from getting 30 minutes alone at home, use your lunch break one day to go through the 5 Steps. All you need for this meeting is a pen and a pad of paper or a notebook.

Step 2) Brainstorm Ideas: For the first five minutes of your meeting, start writing down ideas that relate to what makes you happy, what goals you want to achieve, what you want in your future, etc. Don’t overthink it or try to create categories at this point, just write down everything and anything that relates to what you think success means.

Step 3) Categorize: After five minutes of brainstorming, you should have a long list of ideas. These ideas will be part of overarching categories like happiness, family, friends, pets, vacations, property, education, time alone, travelling, etc. Step 3 is to separate your list into categories so that you can measure what success means to you. If you skip this step, you may focus too much on one area of “success” and fall short in another, which will leave you feeling deflated.

Step 4) Select Top 3: After separating your ideas into categories, you need to rank the order of each idea within its specific category. This step will highlight what items in each category are most important to you. Take the top 3 items from each category and make your Success List. Write out the category headlines (ranked in order of importance if possible) and the top 3 items in each list. Now you have your Success List clearly defined and it’s easy to follow.

Step 5) Guide your Decisions: Now that you know what elements of life are involved in your pursuit of “success,” you need to use your Success List to guide your decisions. For example, if you have the chance to take a vacation, will you decide to go somewhere tropical and all-inclusive to have a personal get-away, or would you rather meet up with family in a different country during your vacation? This second option satisfies items from the family/travel/vacation categories, but if they are not as important as recharging with alone-time you will know how to make your decision.

Success is not simple; there is no one goal that will make you feel successful. Most likely all of the items on your Success List will intertwine and certain decisions will impact each category differently. You should treat your Success List as a living document, which means it’s not set in stone and will change with you throughout your life. The most important part is to define what “success” means to you and follow-through with every decision that will lead you closer to achieving your own version of success.

Frank

P.S. After following the 5 Steps, tell me in a comment what success means to you!

Meetings can quickly become a drain on your company’s productivity if you let them. As Chairman & CEO of the Wish Group, I oversee several different companies. Meetings with my team are essential to keep us all on the same page and working towards the right goals.

So, how can you set your meetings up for success? Use the 5 factors of a productive meeting:

1. Information, Input or Approval

If the meeting is informational, ask yourself: “Can I send this in an email?” If an email is enough, send that instead and save everyone the hassle of a meeting. If the information is sensitive, extremely crucial to the team’s understanding and difficult to explain, or an opportunity for celebrating and appreciating your team, a meeting would be a good fit.

If the meeting’s objective is to gather input, multiple meetings with smaller groups will be more effective than one meeting with a large group. Especially when you need to be creative, smaller groups allow everyone to be heard. If you have a large team and need all of their input in one meeting, break the session into smaller groups and then reconvene all together near the end to discuss.

When asking for approval, an email is often enough. If you need to meet in person to explain complex ideas or put a group of people on the same page to make a decision, keep the meeting on point and get the approval or corrections you need.

2. Meet with the right people

I know this sounds simple, but the larger your team, the harder this can be to accomplish. Consider the points from above for gathering information, input or approval. You may only need to meet with one or two people on your team who are working on a specific project, or you may want to meet with everyone in the company to discuss strategies and overarching points. For decision making meetings, each decision maker needs to be present otherwise it’s a waste of time.

3. Clear Objective and Follow Through

The person calling the meeting needs to be crystal clear about the objective and explain it up front to the others who are called to participate in the meeting. When possible, an agenda should be given ahead of time so participants can prepare. The agenda will help keep you on task during your meeting so that you cover all of the important points.

Avoid going overtime! If you start running out of time in your meeting, pick the most important points and cover them fully. Do not try to cram too much information into one meeting when time is not on your side. After the meeting, summarize the meeting notes to cover what was discussed and achieved. If you didn’t have time to cover everything, consider sending the other information as an email or schedule a follow-up meeting at a later date.

4. Set Deadlines

Setting deadlines during a meeting puts everyone on the same page. If deadlines are established by clients, meetings give you a chance to review progress and reassign projects to different team members if someone has too much work on their shoulders.

5. Don’t Overload on Meetings

Sometimes teams set up weekly meetings because it seems like a good idea at the time, but not all projects can make progress at the same rate. My marketing team and I meet every Monday morning to discuss current projects, make decisions, and set weekly goals. We use our project lists in Zoho as an agenda to guide our meetings and stay on top of relevant project goals. A weekly meeting makes sense for my marketing team, but some of our meetings last 20 minutes while others take the entire hour that we set aside in our schedules.

I don’t have weekly meetings with the presidents of Wish Group companies because they are all working on diverse projects that don’t always integrate. It’s my job to schedule meetings with them when they are necessary so that I know how each company is doing, what they’re working on, and where our companies can work together to perform better.

A Wish Group Secret

A strategy that the Wish Group implemented for employees is Key Performance Indicators (KPIs) every Friday. This strategy keeps me informed and alleviates unnecessary meetings. The KPIs are a self-reported system that provides insight into how my team is performing, where they might need help, and how we can continue working towards our goals. I find that a weekly system works best for explaining the tiny details of each project that can have a major impact on our progress.

Overall, meetings can help your company move forward faster when they are productive. Use the 5 factors of a productive meeting to set your team up for success and make the most of your time.

Mentorship can be a slingshot for success.

If you’re not familiar with this idea, a mentor is someone with experience who you can trust for advice and training. While formal mentorships within companies are less common today, I would argue that they are as important as ever.

Here are the top 5 reasons why a mentor matters:

1. Advice
   A mentor has experience and knowledge they can pass on to you. We all know it’s easy to hear advice, but not always easy to follow it. Mentors are not your boss, so you can choose to go against their advice. A good mentor will understand that you have your own path to forge, and they will be there to continue offering advice when it has the chance to benefit you.

   I have learned valuable lessons from mentors in the past that helped shape my decisions and guide me away from making costly mistakes. A mentor is not magic, they cannot prevent you from ever failing, but they can offer guidance to avoid pitfalls.

2. Objective Third Party
   Since a mentor does not have ties to your company (unless they also work for the same company), they can offer an outside opinion about strategies you are implementing, products you are creating, staff you are hiring, etc. They will be able to see things that you can’t because you are too close to your own projects. If you don’t take constructive criticism well, you’ll have to learn how to adapt or discuss another form of delivering opinions with your mentor.

3. Encouragement
   The constructive criticism a mentor provides can be encouraging, but they are also a source of positive reinforcement that can help build confidence in your work. While family and friends can encourage you, hearing positive words from a mentor in your industry who you trust and respect is a better test for how you’re doing.

4. Inspiration
   The day-to-day of your work might start to wear you down. A mentor can help shake up your routine, recommend courses to keep your knowledge fresh, offer a different perspective for facing challenges, help you set goals that keep you reaching for more, and inspire you in both your professional and personal endeavors.

   I cannot stress enough how important it is to have an inspirational mentor throughout your journey to build success.

5. Contacts
   Networking is still very much how the world works. Everyone wants to hire, work with, and support people they know. Mentors are a great source for building your professional network. Your contacts are one of your greatest resources, and the right connections will help your career prosper. A mentor who has built lasting relationships with other leaders in your industry can help you connect with relevant professionals, and your association with your mentor becomes a great reference for you.

Anyone Can Find a Mentor

As an entrepreneur, you may feel like you don’t have access to a mentor—but you do. Mentorships within companies are also less common today, but you have a supply of more mentors to choose from. Search out a person in your industry who you value and respect. Do they have blogs, podcasts, webinars, etc. available online? This content is a direct link to their wisdom and expertise. Does their content offer you valuable insight, guidance and inspiration? If it does, contact them and ask if they are open to being your mentor. Distance is not a problem since you can email and video chat, so don’t limit your choice of mentor based on location.

When you contact someone to be your mentor, explain who you are and why you’re contacting them. Prepare a schedule in advance so you can ask them if they can commit to an agreement like a monthly video chat and replying to your emails once a week. You should also prepare a few notes relevant to their industry that you will share—this should be valuable content that will help their professional life in some way. Keep in mind, age is no longer the deciding factor for who is a mentor and who is a mentee, both parties can have valuable knowledge to share.

Keep It Professional

The person you ask to mentor you will be flattered, but they may decline your offer. Keep it professional and thank them anyway, leave the conversation on a positive note. Contact leaders who you can learn from until you find a mentor, because if you don’t have a mentor you’re throwing away an opportunity to elevate your success.

Mentorship might be a slingshot for success, but you are the one on the ride. Use the resources around you to build yourself into a qualified leader who is ready for success. You may also decide that you have valuable advice and insights to share, so seek out a mentee and keep the successful karma coming.

I’m sure you’ve all heard the phrase, “treat others as they want to be treated”. Your grade-two teacher, your mother, your father, a friend or a loved one may have said this to you. But, why is this phrase so evident and why is it still being said today – 38 years ago when I first heard it? Because it’s the golden rule.

“Do unto others as you would have them do unto you.” The Golden Rule implies the basic assumption that other people would like to be treated the way that you would like to be treated.

Throughout life people will make you mad, disrespect you and treat you bad. Let God deal with the things they do, cause hate in your heart will consume you too.
– Will Smith

Let’s get one thing straight. It’s those who are incredibly successful and killing it in business or life that are most envied and have the long list of haters. So, how do you get rid of these haters and all this negative energy without responding? Become even more successful – this is truly your greatest form of revenge.

When you don’t respond to the negative energy and you begin to ignore it, you are then the bigger and better person. This is all plain and simple and all circles back to the Golden Rule – treat others as you want to be treated.

Many experts will tell you that if you want to achieve greatness, you have to be willing to be hated. I spin it a little differently. You should love the hate, because that means you’re on the right track. There’s a big difference between willingness and love. Every top achiever has their critics — even Michael Jordan to Steve Jobs did — yet they were still wildly successful.

Haters are people who think they know the route to success, but they never actually get in the plane to fly themselves there.

“Criticism and hate are the price you pay for taking your business to the big time. So don’t let the sound of your haters overwhelm you, you only give them power if you listen to what they say. Ignore the noise and use your haters as fuel for the fire. They’re hating you because you’re on to something and are doing big things. In a way they are one of the greatest forms of feedback you can get.”

We don’t strive for ambition we strive for success. Success is something that doesn’t come easy and it’s been proven to be exclusive to only a handful of people. These people did extraordinary things to get them where they are today and it’s not luck – it’s ambition.

Since as long as we can remember, human existence has been practicing ambition for centuries now. Man would not have survived as a civilization if it weren’t for our natural ambition to survive in a triumphant fashion.

Ambition is what separates the man on the subway from the man flying in a private jet.

There Are No Short Cuts

Ambitious people understand that there are no short cuts and only their perseverance will get them what they want. These kind of people do not allow any instance of drive go ignored because they know this is what they must use to make sure most of their time is dedicated to getting closer and closer to their dream.

Willing to Sacrifice

lSometimes ambition is stronger than your need to have a good time. Your ambition wants you to dedicate your life to hard work, perfecting your craft, sleepless nights and sacrifice for the sake of having the life you wish to attain. There are some people who give up things like drinking or sex because they want no distractions.

Expect the utmost from yourself. When you are focused nothing can stop you.

Passionate About Personal Growth

The ambitious are never comfortable with what their present life is but eager to see where their life could be. It’s important to be this kind of person. Continue to work at your skills as well as every other detail of your life. Take a flaw and strive to improve upon them.

….

Success is found in a life lived not dreamed, one that is propelled by action. Give it a try.